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Beauty/fashion stock photos

An eye for royalty-free fashion images

One look at Shutterstock’s library of royalty-free beauty and fashion imagery and you will feel as if you are front and center at a fashion show. Thanks to thousands of talented contributors who regularly add stunning shots of models, minimalistic sketches of beauty products, and so much more, you won’t need to be a fashion designer to design a fashionable website. From close-ups of painted lips to full length shots of posed models, Shutterstock is sure to have the beauty and fashion image to meet your creative needs.

Using fashion backgrounds in ecommerce

  • Want customers to feel hungry for your beauty product? Embrace food and fashion images. Choose one that matches the tone of your brand. Selling a face wash that has a fruity scent? Show off your brand’s whimsical side with a photo of a beautiful woman with a towering updo of strawberries and whipped cream. Or maybe you are releasing a new line of lip balm for girls on the go. A colorful shot of a young woman holding a juicy slice of watermelon before her lips lets customers know that your product will keep their lips moisturized so they can keep smiling.

  • Looking for a high-quality fashion background for your apparel website? If your focus is women’s shoe fashion, try a shot that features a plain pink background with the pointed tips of a pair of high heels peeking down from the top of the image. If you are selling high-end women’s fashion, a photo of a catwalk with a long line of models strutting their stuff may be what’s in this season.

Using fashion backgrounds in ecommerce

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About beauty & fashion images

Beauty and fashion images are easy on the eyes. While the visual content can vary widely, from shots that highlight a woman’s silky strands to high-resolution close-ups of cosmetics, the images are always aesthetically pleasing. In this collection, you can expect to see all the glitz and glamour you would expect to find at a fashion show. Shots of powerful models strutting their stuff, striking poses, and pulling the viewer in a with a hypnotizing gaze await. Whether you are looking for a beauty logo for your new brand or a fashionable backdrop to set as your website’s background image, Shutterstock’s immense library of beauty and fashion imagery is here for you.

Questions about beauty and fashion images


What is beauty and fashion?

Beauty and fashion are both multibillion-dollar global enterprises. Much time, energy, and capital go into the design and sale of beauty products and apparel. Beauty is generally defined as a combination of aesthetically pleasing qualities. The beauty industry encompasses a number of self-care products, such as lotion and soap, beauty appliances, such as a hair dryer or straightener, and services, such as spas and beauty salons. Fashion can be defined as the style of clothing worn by a group of people at a given time. The fashion industry’s sole purpose is the design and distribution of apparel for men, women, and children. When it comes to price and style, such apparel ranges dramatically. From affordable everyday fashions to expensive haute couture, the fashion industry has it all.


What is beauty in photography?

When it comes to beauty shots, the model is the work of art. The model’s hair, makeup, and outfit are all carefully styled in the hopes of creating a powerful look that will pull viewers in. Women’s magazines are full of such images. While the models may each appear uniquely beautiful in their own way, beauty shots do tend to have certain recognizable characteristics. It is common to see close-up shots of natural-looking models with flawless skin, bright eyes, and a happy demeanor in ads for foundation makeup products, for example. Less commercial and more artistic beauty shots, on the other hand, may involve dramatic lighting and wildly colorful makeup. A given model may be casually or dramatically dressed, but the air of self-confidence remains the same.


What makes beauty images engaging?

When it comes to photography, a beauty shot is generally one in which the model is considered physically attractive. Paradoxically, various studies have found that people are attracted to symmetrical faces, asymmetrical faces, and average faces, average here being defined as a face that resembles others in the general population. Seeing as how this is widely variable, it seems the old adage holds true: Beauty is in the eye of the beholder. That said, certain studies have found that beauty is also related to simplicity. A viewer’s perception of the ease-of-processing affects how beautiful a given image is believed to be. This means that overly busy or overwhelming images do not rank high on the beauty scale. Close-up, high-resolution images in which the viewer can immediately understand what it is they are seeing, are considered more beautiful.


How to choose beauty and fashion images?

What one finds beautiful is largely subjective, so choosing an image that positively affects you is a key first step. If you do not have a strong positive reaction to an image, your intended audience may not either. Trust your gut. Ask yourself what speaks to you in a given image. Be sure to keep your intended purpose for a given beauty or fashion image in mind when selecting images for a project. If you will be adding the image to a spa website, for example, a photo of a beauty salon interior that features a crisp, clean massage table topped with candles and flowers can instantly inform potential clients of the rest and relaxation they can expect to enjoy at your place of business.


How to find authentic beauty and fashion visuals?

With Shutterstock’s high-powered search engine, finding authentic beauty and fashion visuals takes no time at all. Simply type “beauty” and “fashion” into the search bar, then scroll through the vast array of photos, illustrations, and vectors. To narrow your search results, utilize Shutterstock’s easy-to-use filter options. Looking for an image that celebrates natural beauty? Simply add the keyword “natural” to your beauty image search. Need a photo that emphasizes kids’ fashion? Select “Children” from the “Age” filter. Writing a blog about skin care beauty practices and want an accompanying artistic sketch to bolster your article? Select “Illustrations” from the “All images” dropdown menu. Placing simple, colorful icons of eyeshadow palettes and vanity mirrors throughout your piece can help tie things together.

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